A 6-Week Live Cohort

Your photos are good enough. Your audience just hasn't found you yet.

46,000+ followers on Instagram in 8 months & 80,000+ followers on TikTok in 12 months — using the exact system this cohort teaches.

Passion to Presence is a six-week cohort for photographers under 10K followers who want to turn their existing photos into content that actually builds an audience of people that feels and cares about their work.

  • Your photos are good enough. The way you're sharing them isn't.
  • You're posting consistently and getting nothing back.
  • You've tried trends, you've tried posting more and nothing's changed.
  • Passion to Presence is the cohort that fixes that.
Secure Your Founding Member's Spot — $597
Founding Members price: $597. You're helping me build this from the very beginning. Cohort 2. will be at least $1,200. Only 40 spots available no matter how fast they go.
Sound familiar?

Talented. Hard-working. Invisible.

  • You've spent hours editing your photos to perfection, posted them and watched as they get 47 likes and a comment that just says "Nice!". All while some iPhone photo from a photographer half as good gets 4,000".
  • You've tried posting more. You're tried posting at the "right" times. Tried trending audios. Nothing has moved your account the way you thought it would.
  • You follow the classic growth advice but it always feels like it was made for lifestyle bloggers and fitness creators. Not photographers who actually care about how people feel when they see their work.
  • You know your work is good, you just can't figure out why it isn't reaching the people it's meant for.

It all just feels like you're not meant to grow on social media. Like it's all working against you. I've been there before, it's not.

I started exactly where you are

Good photos, a passion, but no presence.

I was taking photos for 6 years before anything started to click in the slightest. Posting and hoping when nothing would happen time after time. All while watching other people achieve the exact dreams that I had for my own photos.

Now I get messages from people every week asking how I did, or how they can do it too, or if it's even still possible to grow as a photographer without chasing what the algorithm wants every step of the way.

Total followers gained in 18 months
132,000+
Instagram
1,000 → 46,000+ followers in 9 months
Instagram follower growth chart
From June 2019 when I started my Instagram, to November 2025 I gained 1,365 followers. Then, from November 2025 to August 2026 I gained over 45,000 followers.
TikTok
5,000 → 85,000+ followers in 12 months
TikTok follower growth chart, 69 to 85,500 followers, October 2023 to August 2026
From October in 2023 when I first started posting on TikTok every now and then to May 2025 I gained 5,000 followers. Then in the next 12 months I gained over 80,000 followers.
01
Weekly Masterclasses
Live, taught by me, every week. Not a pre-recorded course.
02
Live Hot Seats
Bring your actual content and get it looked at live, by me.
03
Direct 1:1 Support
Ask me anything in the "AskZac" chat and get a personal response within 24 hours.
04
Private Community
A group of other photographers, all in the same boat as you. Share ideas, share wins and share the journey with other people at the exact same time.
Why Passion to Presence Works

You've only ever learned half the skill.

Photography First

You've learned photography, and you take great photos, but when it comes to posting them, they fall flat because you've never actually learned how to turn those photos into content that connects with an audience.

Passion to Presence Teaches You How to Do That

Passion to Presence teaches you how to create content that builds an audience that actually cares about your photos.

That's exactly how I built an audience of over 100,000 people across social media using photos I'd already taken.

Secure Your Founding Member's Spot — $597
The goal is simple

Build an audience that actually cares about your photos.

Using the photos you already have sitting in your camera roll. Your own style, your own visual identity and content that feels like you.

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Your 6-Week Path

From good photos to an audience that cares about them.

Phase 1 · Weeks 1–2
Create Consistency
  • Create presets that capture your style consistently so every photo you post is unmistakably yours.
  • Develop a visual identity around your work. The fonts, the colours, the textures. Everything that's needed to create a feeling with your content.
The goal:The goal of this phase isn't about finding your style, it's about making it consistent enough that people know your work before even looking at who posted it. That's an entirely different thing and it's harder to get right.
Phase 2 · Weeks 3–6
Build Your Audience
  • Learn exactly when to use reels vs carousels and why so that you're not guessing about what format to reach for.
  • Build carousels that actually connect and deliver a feeling to your audience. Not just ones that look good.
  • Turn followers into a real, engaged audience that comments, shares, responds and trusts you.
  • Lock in the habits and build a 90 day plan so you can keep the momentum going long after the cohort ends.
The goal: Turn that consistency into content that spreads and reaches the people who'll actually care about your work.
Secure Your Founding Member's Spot — $597

Read this before you join

This is for you if
  • You're a photographer under 10K followers.
  • You're posting consistently and getting nothing back.
  • You want to build an audience around your actual work — not trends.
  • You're done watching worse photographers grow faster than you.
  • You're ready to stop guessing and follow a system that's already worked.
Not for you if
  • You're looking for shortcuts, preset packs, or someone to tell you to post three times a day.

Exactly what you get inside Passion to Presence

Everything inside is designed to do one thing — get your photos in front of the people who will actually feel them.

6 Live Masterclasses
Taught live by me, every week — the strategy and system behind the growth, not just theory.
6 Live Hot Seats
Bring your actual content and get real-time feedback, live, in front of the group.
Direct 1:1 Support
AskZac — a personal response within 24 hours, whenever you're stuck.
Private Community
A space with other photographers doing this alongside you — not a silent Facebook group.
Member's Toolkit & Templates
The presets, templates and tools I actually use, ready to plug in.
Founding member investment
$597
One-time payment — the full 6-week cohort
2 × $325
$650 total — the full 6-week cohort
Secure Your Founding Member's Spot

Cohort 2. will be at least $1,200 — This is the only time you'll get access at this price. Only 40 Founding Member spots are available, no matter how fast they go.

More proof
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What's included

Exactly what you get inside Passion to Presence (again)

Everything inside is designed to do one thing — get your photos in front of the people who will actually feel them.

6 Live Masterclasses
Taught live by me, every week — the strategy and system behind the growth, not just theory.
$900 value
6 Live Hot Seats
Bring your actual content and get real-time feedback, live, in front of the group.
$600 value
Direct 1:1 Support
AskZac — a personal response within 24 hours, whenever you're stuck.
$300 value
Private Community
A space with other photographers doing this alongside you — not a silent Facebook group.
$200 value
Member's Toolkit & Templates
The presets, templates and tools I actually use, ready to plug in.
$150 value
Lifetime Access to All Recordings
$200 value
Content Audit Template
$50 value
Scroll-Stopping Carousel Checklist
$50 value
Caption Framework
$50 value
Weekly Content Planning Sheet
$50 value
Total value $2,550
Founding member investment
$597
One-time payment — the full 6-week cohort
2 × $325
$650 total — the full 6-week cohort
Secure Your Founding Member's Spot

Cohort 2 pricing will be at least $1,200 — this is the only time you'll get access at this price. Only 40 Founding Member spots are available, capped at 40 no matter how fast they go.

About me

Why I built this.

Zac Blake

[Placeholder — why I built this paragraph.]

More proof
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Questions

Frequently asked

What happens after I join?
[Placeholder answer — e.g. you'll get immediate access to the community space, an onboarding walkthrough, and the date/time of the first live session.]
How much time do I need each week?
[Placeholder answer — set expectations on weekly time commitment, live session length, and homework/practice load.]
Do I need a big following already?
[Placeholder answer — reassure that this is built specifically for photographers under 10K, not for people who already have an audience.]
What if I can't make a live session?
[Placeholder answer — mention recordings / lifetime access covers this.]
Is there a refund policy?
[Placeholder answer — state your refund policy clearly.]
What camera or gear do I need?
[Placeholder answer — e.g. whatever you're already shooting on is enough, this is about the system, not the gear.]
Founding Members — open cart

Secure your spot

6 weeks to build an audience that actually cares about your photos — while it's still $597.

Founding member investment
$597
One-time payment — the full 6-week cohort
2 × $325
$650 total — the full 6-week cohort
  • 6 live masterclasses + 6 live hot seats
  • Direct 1:1 support
  • Private community + member's toolkit
  • Lifetime access to all recordings
Secure Your Founding Member's Spot

Cohort 2 pricing will be at least $1,200 — this is the only time you'll get access at this price. Only 40 Founding Member spots are available, capped at 40 no matter how fast they go.

What people are saying

More from photographers already in my orbit

Comments, DMs, and messages from people connecting with the work.

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You didn't end up here by accident.

You've already put in the work on your photography. Passion to Presence is the other half — the audience that actually sees it.

Secure Your Founding Member's Spot — $597